The much-awaited holiday shopping period has finally arrived.
The gap between Thanksgiving and Christmas is 6 days smaller this year as compared to the previous year, creating further competition between already antsy sellers. A lot of stores started Black Friday sales weeks before Thanksgiving and Christmas hoping to generate maximum profits from early sales.
Sellers have also learned to more creatively shape and give out price cuts. According to the predictors, people do not need to wait until Black Friday sales to find the best discounts anymore. It more and more means searching social media, checking your mobile or Personal Computers for big sales offers and doing regularly comparison- whether to purchase online or through traditional means i.e. going to the brick and mortar stores.
As Casey Runyan, the supervising editor of the sale-checking website Brad’s Deals stated: the sellers are willing to do experiments and take risks. There are no confined rules anymore.
There is so much at risk: it is anticipated that Americans will spend approximately $730.1 billion coming holiday season, which is 4% greater from the previous year, as stated by the National Retail Federation.
Listed below are 5 ways shoppers can try to get the best offers.
Prioritize the steps. Research what articles will be available on discount. If you cannot find about the promotions it is suggested to get help by looking at the previous year’s Black Friday promotions to get an idea. Websites for instance BradsDeals.com, BlackFriday.com and Nerd Wallet are most likely to have information on last years’ discount deals.
- Do the maximum purchasing when sales are on peak.
As Michael Bonebright, a customer analyst for DealNews.com suggested to do the maximum purchases on Thanksgiving as it offers the highest discounts
- Always keep your phones along.
- Keep your mind open to when and what you are purchasing.
- Not all sales provide equal discounts.